Communicating green is worthwhile and it shows.
'StratEthical' communication and marketing: more and more companies and institutions are choosing this path to enter the market and communicate to users and citizens. Giuseppe Lanzi, managing director of Sisifo Italia, tells how he founded an agency specialized in the use of materials with low environmental impact, which deals with sustainable events of great social value, planning on social media, corporate social responsibility, ecological promotional , social media marketing.
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